Website Keyword Research For Business: 6 Ways To Get Started
Step 1: Identify important topics relative to your business
Make a list of 5-10 “topic buckets” that would be ideal for your business to rank for. They should be a bit generic but focused on your business and industry.
- Topics that come up in sales conversations
- Topics that your competitors or industry influencers blog about regularly
- What would your target audience search for if they were looking for your services?