How Your Business Should Gather & Use Customer Data For Marketing

Are You Collecting and Using Data From Your Customers? Customer data is key to success with online marketing. Why? Because the data you collect from your customers tell you what you need to know about their behaviors and their engagement with your business. With this useful information, you can take the “guessing game” out of strategy …

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How To Define Your Target Audience For A Successful Adwords Campaign

A successful Adwords campaign includes many pieces. A critical piece that goes into that success is your audience setup and maintenance. Targeting the right people with your campaign will help you get a better return on investment from Adwords. You have the option of targeting broad groups or specific characteristics and interests. Whether you are just getting started with Adwords or improving your campaign, utilize the information in this article to put you on the right track for success.

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